Editor's guide: In the past, people who wanted to buy vegetables would choose to go to the vegetable market or supermarket. Now they only need to place an order at home, and fresh vegetables can be delivered to their doorsteps, satisfying buy email list the needs of some "lazy people" who do not want to go out. Recently, giants have entered the community group buying, which has brought a lot of pressure to small and medium-sized platforms and chain stores, leading them to fight a "price war".
Recently, Internet giants have made frequent moves in the field of community group buying, which has also caused many small and medium-sized fresh food buy email list e-commerce platforms and community fresh food group buying startups to "shiver". On November 3rd, Didi CEO Cheng Wei announced the development plan of "Orange Heart Preferred" at the all-staff meeting: no limit on investment, striving to be the first in the market, which means that this shared travel predator officially "launched a sprint in the field of community fresh food".
This is naturally not good news for veteran players who have been rooted in the industry for a long time, such as Ten Hui Group, Xingsheng Select, buy email list and Aunt Qian. Obviously, compared with the old community group buying players who started in the community and were interested in the epidemic, these Internet giants are likely to adopt the "old routine" of burning money and throwing red envelopes.